Ayushi Thakur

Personal finance right now is just a massive clutter. My money is literally scattered everywhere - investments on one app, bank balances on another, ...see more

There are founders you meet and forget by the end of the event. And then there are founders who make you pull out your phone and look up their brand ...see more

there is a box in my room i haven’t opened in years. you know the one. full of tangled chains, single earrings, forgotten gifts, and jewellery i’ll ...see more

Here's something I've noticed about my friends and me: no matter whose birthday it is, we almost always end up following the same routine. Pick a nea...see more

something strange happened to me this week… i’m super convinced my brain has a literal glitch in the matrix. i walked into the kitchen with absolut...see more

Last weekend I booked stay at ELIVAAS Kimaya Azora in Manesar. Because I don’t remember the last time I sat with my family without my phone in my han...see more

The internet mystery of the year just got solved… For the past few days, my feed has been an absolute circus. This random guy dressed as literal Ar...see more

₹2.5 lakhs for a ₹30 lakh Mahindra BE6? I would've assumed there was a catch. But the concept is actually quite simple. Prorata – India's first fra...see more

Tim Hortons India has been dropping some interesting summer drinks lately. Tried the Mango Yuzu Matcha Cooler today and it was a refreshing surprise....see more

My senior never once raised his voice. And somehow he was always the person everyone in the room trusted, and he just got things done. I didn't ge...see more

i’m not someone who gets excited about birthdays… like genuinely. every year it’s just another day for me. but this year something felt different. ...see more

one of the most beautiful childhood memories i have? my dad waking up at midnight for me. let me explain.. it was summer vacations. we went on a tri...see more

what if i told you that moving out for college is a financial trap? the homesickness is real, but the actual nightmare is standing in a completely em...see more

Do you know? The most dangerous room in the house at 3 AM is actually the bathroom. We worry 24/7 about our aging parents’ health, pills, and diets...see more

was scrolling twitter and this just stopped me. Marvel x Pocket FM. and i don’t know why but it instantly took me back. me and my brothers used to...see more

Some campaigns stay in your head even after you scroll past them. Because they feel real. Seeing survivors speak so openly about healing, confidence...see more

if you think your work bestie is actually smart.. send them this and test their streak. spoiler: they will probably fail. 💀 okay so a lot of you s...see more

We've all done it. Opened the app, seen the platform fee, the surge charge, the "small cart fee" and still pressed confirm order like it's totally no...see more

The hardest thing any fintech company can build is not technology. It’s trust. Because money is emotional. People don’t easily trust a screen with ...see more

make Snabbit a habit. make snabbit a habit. make snabbit a habit. my absoluteee favourite is the statue one. major Dhoom feels. ...see more

i’m a night person. always have been. my brain literally wakes up at 10pm and i’ve just accepted that. but working full-time and studying after is ...see more

Last week I went on a trip with my friends. Packed everything. Like actually everything. Skincare. Outfits for each day. Charger. Even the backup ch...see more

I’ve always been curious about the VC world. Not in a “I want to be rich” way. More like - who are the people sitting across the table from founder...see more

We always choose ourselves last. It’s the same cycle: deadlines, family, and friends first. Whatever 1% is left? That’s for us. The new Heer by GIV...see more

Everyone wants to build a D2C brand. Very few want to build retail. Because offline growth is slow, expensive and honestly… not that glamorous to ta...see more

IPL has genuinely ruined my attention span… I open my phone for 2 mins and suddenly I’m checking scores, memes, predictions, fantasy teams, controver...see more

I was just walking through the mall….. Stopped at something I didn’t expect. A vintage cabinet. Drawers labeled “Engineer,” “Doctor,” “Punjabi Famil...see more

HCF of 1 and 3. I stared at the screen for a second and suddenly I was 13 again. 😭 Matiks threw me into a 2 minute logic duel against a stranger an...see more

North Campus has a very special place in my heart. Some of my core memories are from those streets honestly. So when I was there recently and saw A...see more

Zoho One sent me a small plant, fresh soil, a little guide to set up. We talk about growth constantly. More effort, more output, more results. Al...see more

IPL ads fight for attention by getting louder. This one gets attention by getting…stranger. “Oley nahi sholey baras rahe hain…” sets the tone, and s...see more

I was NOT ready for what Zepto just did to me… I added NIVEA roll-on to my cart and then my phone Sky-5’d me. There was an animation and jingle, ful...see more

We’ve all heard of guerrilla marketing. Now we’re actually seeing it in action. That’s ZAVO for you. While most finance brands still sound like a b...see more

Left my wallet at home. Realised it only at the grocery store billing counter. Classic me. But genuinely didn’t panic for even a second because P...see more

Matiks has done something that actually caught my attention this IPL season. They built an IPL IQ quiz that goes live at every innings break. Questi...see more

Saw a missed call from a friend on Saturday. Called back later he said, “Chhod, tu busy hogi.” I didn't think much of it. Next day, I see his whats...see more

I realised I was losing money every month. Not in lakhs or in investments. Just in the way I was paying. I checked my usual spends: ₹15-20k/month,...see more

Six months ago… I was the person in the room who didn’t fully get what everyone was talking about. AI this. Agentic AI that. I’d nod along in meet...see more

Three years into my CA journey and one thing I’ve noticed.. CA firms are brilliant at the actual work. But the business of running a firm? Complete...see more

Tesla dropped by 9% after hours… I found out at 2 AM scrolling my phone. Sat there staring at the screen knowing exactly what was happening. And d...see more

two very different situations. same reaction from me. open Paytm . 🌈 first one > my mom called me mid-day, fully panicking. her bank account had...see more

two very different situations. same reaction from me. open Paytm . 🌈 first one > my mom called me mid-day, fully panicking. her bank account had...see more

okay roast tank was not what i expected. i went in thinking it would be funny. but i did not expect to leave actually inspired. the roasts were sha...see more

I loved maths till class 7. Then trigonometry walked in and ruined everything. I genuinely thought me and maths were done. Closed chapter. Then ...see more

An auto in London… wasn’t expecting that 😄 It’s such a small thing, but also not really. For so many of us, autos are part of daily life unpredicta...see more

Reposting this because one question changes everything: “Why will customers come back?” Most founders think it’s about retention. It’s not. It’s ac...see more

Soulflower gave me early access to their two newest launches. → Rice Water Aquaxyl Frizz-Free Serum → Vegan PDRN Face Gel Cleanser Most brands spend...see more

I’ve been paying Netflix every month since 2019. If I roughly calculate, that’s around ₹30,000 spent over the years. And returns? ₹0. If that same ...see more

Last weekend I was sitting at home with my parents. TV was on in the background and Wheel of Fortune with Akshay Kumar was playing. No one was reall...see more

Ice cream is fun… until you start overthinking every scoop. “should i really be having this?” “kal se diet pakka.” you know that loop? for the l...see more

a lot of brands still treat marketing like a big event. one campaign. one big launch. one big budget. then everyone waits to see what happens. but ...see more

some things you wear. some things become your signature. GIVA is now building on the second.

Lately, I’ve been receiving a lot of DMs about the My Student Club course on Industrial Training by CA Padam Bhansali. This is going to be ...see more

What if I told you that a simple dream could change millions of lives—and inspire the world along the way? Howard Schultz grew up in a poor neighbor...see more