Mohini Goyal - LinkedIn Creator

Mohini Goyal

Brand Partnerships | Influencer Marketing | Growing brands and people from 0 -​> 10 | Product Hunt Reviewer | Top LinkedIn Personal Branding Voice | 100M+ Impressions | DM for collaborations

Mohini Goyal is a LinkedIn creator based in Gurugram, Haryana, India with 60,589 followers, focused on Personal Development, Career Development, and Workplace Culture content. Posts average 200 likes and 0.4% engagement. Has worked with brands including The Bear House, MARS Cosmetics, ZILO, True Balance, and LumaAI on marketing campaigns.
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12% of my posts go viral. Yours could be next
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Profile Highlights

A quick glance at some key stats
  • 60,589Total Followers
  • 200Avg Likes
  • 35Avg Comments
  • 0.4%Avg Eng.
  • 70Past Collabs
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My Expertise (7 services)

Last Updated At: 03-06-2026
A quick overview of services I offer to brands

I help founders and creators build organic engagement on LinkedIn. You bring the ideas or content - I take care of making sure it actually gets reach, likes, and meaningful comments.

Because here I will not post your content. I make sure it performs - with real organic reach, real engagement, and real conversations.

I manage social media for both brands and founders - end to end. From content strategy, aesthetics, video scripts, execution, engagement, optimization, to ORM, I handle everything that shapes how a page actually performs and how it’s perceived online. Because at the end of the day, it’s not about how much you post, it’s about what people start associating you with every time they see your name.

Because I don’t “handle social media”. I run the full system behind how a brand is seen, spoken about, and remembered online - from content to conversations.

I help brands and founders turn events into content moments that actually live beyond the room. Most events end when the cameras stop rolling. I focus on what happens after - how it shows up on LinkedIn, how it travels across feeds, and how it builds memory for the brand. From narrative planning to on-ground capture direction to post-event storytelling, I make sure the event doesn’t just “happen”, it gets remembered.

Because I don’t treat events as one-day execution, I treat them as long-term brand assets. I think in what will be clipped, shared, and talked about later. Not just what looks good in the moment. If it doesn’t create recall, it doesn’t make the cut.

I help founders and creators optimize their LinkedIn profiles so they don’t just look good, they actually convert attention into recall. Most profiles fail at one simple thing: CLARITY. Either they try to say too much, or they sound like everyone else in the feed. I focus on fixing that gap - what you do, who you are, and why it should matter in under 5 seconds.

Because I don’t just EDIT PROFILES, I shape PERCEPTION. I make sure when someone lands on your profile, they don’t scroll away confused… they understand you in seconds.

I do ghostwriting for founders and creators who want to show up on LinkedIn, but don’t always have the time (or headspace) to write. I don’t just WRITE POSTS. I understand how you think, how you speak, and what you actually want to be known for. Then I turn that into content that sounds like you, not me.

Because I don’t write content, I translate people. I make sure your voice doesn’t get lost in noise, and your ideas actually land the way you’d say them, if you had the time to say them every day.

I have done 400+ paid collaborations with the brand in the span of 2 years. Also, hawork with brands to build collaborations that don’t feel like ads. Before anything goes live, I focus on one thing - what’s the actual story here, and why would anyone care about it? Then, I step into finding the right creators, shaping the narrative, and making sure it fits naturally into their content style. From planning to execution, I keep things tight. Brand ke saath clear alignment, creators ke saath smooth flow, and content that feels organic but still does its job. Simple rule - agar content real nahi lag raha na, toh woh kaam nahi karega.

Because I don’t just “manage collaborations”. I shape how they show up on the internet. I care about what the internet will actually stop for, not just what looks good on a deck. Creators stay natural, brands stay clear, and the content just lands the way it should. And I don’t push things just for the sake of it :)

I work with founders and creators to build personal branding that doesn’t feel FORCED on LINKEDIN. Because honestly, most people are posting consistently but still not being remembered. Not because they lack content, but because they lack clarity in what they stand for. Personal branding isn’t about posting every day. It’s about becoming recognisable in a crowded feed. We’ve all seen it, posts that reach thousands but don’t stay in anyone’s head. Good content today = clarity + emotion + the right voice. And I make sure all three land together.

Because I think like the internet. I understand what will get ignored, what will get saved, and what will quietly build recall over time. So instead of forcing content, I shape how it naturally shows up - for founders, creators, and brands who want to build presence that actually compounds, not just performs once. Simple: I don’t just make content go live. I make it stay.

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Engagement Over Time

Visualization of how my engagement on posts has evolved
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My Activity & Engagement Calendar

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Total posts: 0
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Most Engaged Posts

My Top 3 posts with the highest engagement
Mohini GoyalBrand Partnerships | Influencer Marketing | Growing brands and people from 0 -​> 10 | Product Hunt Reviewer | Top LinkedIn Personal Branding Voice | 100M+ Impressions | DM for collaborations
Festival ka maza tabhi hai jab mann free ho, aur pocket thoda full ho 💸 This move by the Maharashtra Government honestly touched me. They decided to release August salaries 5 days earlier so people can welcome Ganpati Bappa without financial stress. Now, this may sound like a small gesture, but for employees it means everything. Because festivals aren’t just about celebrations, they’re about family, emotions, and feeling secure. Corporate life can sometimes feel robotic, but small humane touches like this bring real connection between an organization and its people. So maybe it’s not always about big perks or fancy titles… sometimes it’s about sensitivity, timing, and understanding what employees really need. ❤️ Other companies should also: >> Release salaries a few days earlier during major festivals. >> Give a half-day off on the festival eve so employees can prep at home. >> Provide small festive bonuses, even if it’s symbolic. >> Allow remote work for those traveling to hometowns. >> Send festive sweets or dry fruits to employees’ homes. >> Arrange prayer or cultural events in the office. >> Let employees decorate their workspace together. >> Sponsor travel tickets for outstation employees once a year. >> Create a small fund to help employees facing festive financial struggles. >> Allow flexible log-in hours during festival weeks. >> Gift vouchers for shopping to ease expenses. >> Allow kids or family to visit the workplace during celebrations. >> Give a surprise early logout on the main festival day. >> Offer optional holiday swaps for different cultural festivals. >> Share personal festival greetings from leadership, not just HR mails. >> Allow dress codes like ethnic wear days. >> Provide free snacks and tea during festive weeks. >> Give interest-free salary advances for those in need. >> Arrange free transport on festive days when traffic is crazy. >> Recognize employees publicly who go the extra mile during festival rush. >> Keep emergency helplines open for employees traveling home. >> Offer small festival-based learning workshops like cooking or art. >> Provide festival care packages for employees living alone. Most importantly, listen to employees and ask what would make their festival stress-free. Just stay open to your heart♥️ #FestivalFeels #FestiveVibes #FamilyFirst #WorkAndLife #RealTalk #EmployeeFirst #EmotionalWellbeing #WorkCulture #CorporateGyaan #CorporateMajdoor
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Mohini GoyalBrand Partnerships | Influencer Marketing | Growing brands and people from 0 -​> 10 | Product Hunt Reviewer | Top LinkedIn Personal Branding Voice | 100M+ Impressions | DM for collaborations
Don’t judge a candidate just because they fumble in interviews. And it really made me think. Because some people are really good at their job… But just not great at interviews. ~ They get nervous. ~ They forget words. ~ They overthink every answer. But that doesn’t mean they’re not talented. That doesn’t mean they won’t do amazing work. It just means, they were under pressure. Not everyone can sell themselves well. Not everyone has the confidence to speak smoothly in 30 minutes. Especially when they’ve faced rejection before. I’ve seen it happen: A quiet, nervous candidate turns out to be the most reliable person in the team. The one who works hard, solves problems, and never shows off. So if you’re a hiring manager or interviewer: >> Please don’t judge too quickly. >> Ask better questions. >> Give people a little more time. And if you’re someone who fumbled in an interview: It’s okay. One bad moment doesn’t define your talent. The right people will see what you bring to the table!! PERIOD. Even if your voice shakes a little while telling them. REMEMBER: You just have to be real!! #JobInterviews #Confidence #CorporateStruggle #CorporateGyaan #InterviewStruggles
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Mohini GoyalBrand Partnerships | Influencer Marketing | Growing brands and people from 0 -​> 10 | Product Hunt Reviewer | Top LinkedIn Personal Branding Voice | 100M+ Impressions | DM for collaborations
A work gap doesn’t mean someone forgot how to work. Not many people talk about this🙂 But I remember someone from my network who took a break from a fast-paced corporate job. No, it wasn’t because they weren’t good at their job. It was because life knocked louder. + Family responsibilities. + Health issues. + Mental burnout. + Just… the need to pause. And guess what? >> They listened. When they returned to the workforce, people raised eyebrows. 'Will they be able to keep up?' 'Are they still relevant?' But those of us who knew their story? They know, how they were👉🏻👈🏻 That pause made them stronger. More focused. More human. More real. So, if you’ve had a gap, stop hiding it. Explain it. Own it. Walk with it✌🏻 Justify your break: → You took time off to manage stress, anxiety, or burnout. That shows self-awareness and responsibility. → You needed treatment or surgery, and took time to fully recover before coming back strong. → Whether a parent, sibling, or spouse, caregiving isn’t a break. → Maternity or paternity leave to raise a newborn. → You moved cities or countries and took time to adjust before diving into a new job or culture. → Losing a loved one is hard. Processing that pain before coming back shows you value emotional healing. → Being a stay-at-home parent for a few years? That’s unpaid, undervalued labor that builds unmatched resilience. → You invested in higher education, took up a certification or course to sharpen your skills. → You worked project-based gigs, maybe informal or short-term ones that didn’t make it to the resume, but kept your skills alive. → You gave back to society, joined an NGO, mentored students, building character and real-world understanding. → You tried your hand at entrepreneurship, learned operations, and other fields. → You didn’t quit. You paused. So that you don’t crash. → You explored new places, learned new cultures, and found fresh perspectives that shaped your thinking. → You helped out with a family store, farm, or service, learning responsibility without a corporate tag. → You weren’t lost, you were realigning. Sometimes it's okay to step back to figure out what truly fits. → You took a shot at civil services, CAT, GRE, or UPSC, and the prep taught you focus and discipline. → You took time off to move from engineering to design, or from finance to content, big shifts take time and courage. (I often do this, coming from English field to marketing) → You were laid off and it took time to find the right role, not just any job. → You were tired. Overwhelmed. And just needed to rest. P.S.: It's okay to take a break🩷 ♻️: Repost to make every other career break person feel okay today. #CareerGap #CorporateGrowth #JobOpportunities #EqualChance #CorporateMajdoor #RealTalk
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Collaboration History

Last Updated At: 07-06-2026
Brands I've partnered with in the past
True
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May 25, 2026

Financial stress usually doesn’t come from big life goals. It comes from badly timed surprises. One of the biggest consumer behavior shifts in India...

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Zilo
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May 24, 2026

Okay this genuinely made me stop scrolling for a second✋🏻 ZILO turned Bombay Times into “Bombay Tries” and somehow made a NEWSPAPER feel interactiv...

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Mars
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May 21, 2026

😭✋🏻 bhai the internet moves TOO fast now. One minute people are making Cockroach Janta Party memes. Next minute brands are already participating i...

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The
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May 19, 2026

Random thought. Most things we buy don’t leave any memory. You use them, and move on. But sometimes, one small detail makes you remember. This was...

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Luma
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Mar 23, 2026

Lowkey, this feels like a shift 🤌🏻 We’re moving from 'AI giving answers' to 'AI thinking alongside us', and that changes everything. If AI starts t...

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Comfort
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Mar 10, 2026

Stopped at a petrol pump in the morning🫢 Picked up a free newspaper lying there. Nothing unusual… until I opened it. It smelled amazing. Like damn...

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Flipkart
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Mar 10, 2026

I ordered something random on Flipkart Minutes 😌 And the delivery came with… a Polaroid photo. At first, I was confused. Why is a grocery order g...

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Shaadi.com
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Mar 8, 2026

Today I’m very happyyyyyy🥹 Lag raha hai India jeetne wala hai. 🇮🇳😭 (Thuuu thuuu thuuuu🧿🧿) And then I opened LinkedIn🧘♀️ And for a moment… i...

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Zouk
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Mar 7, 2026

I’m going to say something very honestly. Some brands you collaborate with… and some brands you genuinely love as a person. Zouk is the second one ...

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Protean
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Mar 5, 2026

I never thought a bus could make me pause mid-scroll until I saw it had very creative and colourful written Protean on it. PAN, KYC, eSigning soluti...

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Truemeds
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Mar 2, 2026

I didn’t expect a medicine ad to make me sit in silence for 5 minutes. But this new TVC by Truemeds did. There’s this one moment, when the parents q...

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Myntra
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Feb 20, 2026

Can we talk about how unhinged (in a good way) this was 😭 Farhan bringing back his Rock era for Myntra and Chunky hijacking his vibe The drama. The...

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Little
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Feb 18, 2026

Marketing mein sab kuch dekha tha but yeh thoda zyada hi savage ho gaya 🌝 You’re a marketer and Blinkit pe kisi ne Complan ya Bournvita order kiya…...

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Myntra
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Feb 12, 2026

As Valentine’s Day starts gets closer, I happend to come across Myntra’s M-now “Pyaar Baantte Chalo” film, and one thought stayed with me Love doesn’...

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Zepto
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Feb 8, 2026

Zepto ki Prom PAWRIII ho rhi haii🤭 7 Feb: Prom night. Aur main?? Single. Reels pe couples dekh-dekh ke already thodi senti, socha tha FOMO hoga. ...

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Zouk
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Feb 6, 2026

Okay so 1 random question❓❓ Do you also keep your bag on the next seat… everywhere? Like everywhere?? Metro ho, cab ho, office ho, bag stays. Not ...

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Instamart
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Feb 6, 2026

2026 is the new 2016? Nah, Instamart said let me go back further. Let me take you on a sweet 80s nostalgia trip! I’m sure these people have unlock...

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Pronto
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Feb 5, 2026

Valentine's week was just around the corner, and my boyfriend was coming over. My room was okay, but the kitchen? Dishes in the sink, counter not cle...

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Pronto
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Feb 5, 2026

Valentine's week was just around the corner, and my boyfriend was coming over. My room was okay, but the kitchen? Dishes in the sink, counter not cle...

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Pronto
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Feb 5, 2026

Valentine's week was just around the corner, and my boyfriend was coming over. My room was okay, but the kitchen? Dishes in the sink, counter not cle...

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Pronto
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Feb 5, 2026

Valentine's week was just around the corner, and my boyfriend was coming over. My room was okay, but the kitchen? Dishes in the sink, counter not cle...

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What
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Jan 21, 2026

WTF. What The Food. Haan haan, wahi socha na? Not that WTF. Calm down.🥲 So I was riding around Agra, riding on my activa, just another day… And ...

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CampaignPilots
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Jan 19, 2026

Last week, I was at a networking session. No pitch. No panels. Just normal conversations. I ended up talking to a founder who looked… tired. The GOOD...

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Twinmind
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Jan 16, 2026

I switched AI tools. And honestly? Best decision I made for my workflow. Tired of explaining context again. Tired of repeating the same things in ...

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Replit
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Jan 16, 2026

I’m not a tech person ;) Like… I don’t open terminals for fun. I open Notes and overthink ideas. Genuinely🥹 But suddenly, everywhere I look?? pe...

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Starcom
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Jan 10, 2026

STARCOM just bagged Flipkart’s ₹750 Cr media mandate!!! Bro, this is MASSIVE. From EssenceMediacom to PublicisGroupe’s Starcom India. Flipkart, ...

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Asian
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Jan 8, 2026

I realised something embarrassing about my own home recently. My guest bathroom looks ready for Instagram. Nice towels. Diffuser. Matching dispensers...

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CampaignPilots
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Jan 6, 2026

Hours of website data hell… now minutes. This app just saved my life. Saw this and immediately thought of every corporate majdoor drowning in Anal...

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Swiggy
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Jan 6, 2026

New year. Same love for food. Slightly better decisions. This year, I’m not doing extremes. No “cut everything out” phase. No food guilt era. I’m do...

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OPPO
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Jan 6, 2026

Flight cancelled? Normal plan gone? OPPO Reno15 says: Chal, road trip! 🚗 Bro, this campaign = pure vibes!! Pooja Hegde, Siddhant Chaturvedi, Isha...

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Zepto
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Dec 25, 2025

Posting this on Christmas even though the party was on 22nd because some experiences need a little sit-with-it time 🎄 Okay listen. I walked into...

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Zepto
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Dec 21, 2025

Yeh New Year ka invite nahi… pure dopamine ka dabba hai😭🤌🏻 Just unboxed Zepto’s New Year Party invite box and wow brands really said ‘let’s end ...

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Foxhog
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Jun 13, 2025

Not every day do you see a global VC firm walk into a campus and say: “𝐖𝐞 𝐛𝐞𝐥𝐢𝐞𝐯𝐞 𝐢𝐧 𝐲𝐨𝐮. 𝐀𝐧𝐝 𝐰𝐞’𝐫𝐞 𝐛𝐚𝐜𝐤𝐢𝐧𝐠 𝐭𝐡𝐚𝐭 𝐛𝐞...

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Foxhog
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Jun 13, 2025

Not every day do you see a global VC firm walk into a campus and say: “𝐖𝐞 𝐛𝐞𝐥𝐢𝐞𝐯𝐞 𝐢𝐧 𝐲𝐨𝐮. 𝐀𝐧𝐝 𝐰𝐞’𝐫𝐞 𝐛𝐚𝐜𝐤𝐢𝐧𝐠 𝐭𝐡𝐚𝐭 𝐛𝐞...

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Foxhog
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Jun 13, 2025

Not every day do you see a global VC firm walk into a campus and say: “𝐖𝐞 𝐛𝐞𝐥𝐢𝐞𝐯𝐞 𝐢𝐧 𝐲𝐨𝐮. 𝐀𝐧𝐝 𝐰𝐞’𝐫𝐞 𝐛𝐚𝐜𝐤𝐢𝐧𝐠 𝐭𝐡𝐚𝐭 𝐛𝐞...

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Foxhog
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Jun 13, 2025

Not every day do you see a global VC firm walk into a campus and say: “𝐖𝐞 𝐛𝐞𝐥𝐢𝐞𝐯𝐞 𝐢𝐧 𝐲𝐨𝐮. 𝐀𝐧𝐝 𝐰𝐞’𝐫𝐞 𝐛𝐚𝐜𝐤𝐢𝐧𝐠 𝐭𝐡𝐚𝐭 𝐛𝐞...

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Topmate
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May 26, 2025

I’m proud to be part of it. Here, I'm talking about topmate.io🤌🏻 As a 21-year-old Marketing Manager with 35k+ people in my community, I’ve seen ...

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Topmate
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May 24, 2025

topmate.io became one of the best decisions I made. Not because of growth or visibility, but because it gave me a space to truly help someone. Yes, ...

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Razorpay
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May 22, 2025

This IPL, Razorpay chose real meaning over flashy ads, and their campaign really hit home. It was great to see Amit Lakhotia get noticed for solving b...

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Topmate
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May 21, 2025

Real talk for a second... I’m 21. A 'Growth & Marketing Manager' at a great company. and this is how topmate.io helped me get others achieve the same...

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Blackbox
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May 20, 2025

POV: You're stuck on a workflow, juggling 5 tabs, 10 tasks, and 0 patience. And suddenly... there's someone in your browser actually helping you... ...

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Topmate
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May 18, 2025

topmate.io Wish I had discovered it earlier😩 Because if I’m being honest… I came a little late to the 'REFERRAL GAME'!!! And I wish someone had to...

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Topmate
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May 13, 2025

𝐓𝐨𝐩𝐦𝐚𝐭𝐞 𝐡𝐚𝐬 𝐛𝐞𝐞𝐧 𝐜𝐥𝐨𝐬𝐞 𝐭𝐨 𝐦𝐲 𝐡𝐞𝐚𝐫𝐭. It helped me show my skills, talk to real people, and guide job seekers who felt jus...

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Instamart
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May 12, 2025

Most campaigns tell you what to feel. This one didn’t have to. No dramatic reveal. No voiceover telling you it’s “heartwarming.” Just a mom. A doorbe...

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Zouk
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May 8, 2025

Zouk just made its IPL debut — and this is more than a marketing move. It’s a milestone. 🏏📺 From being a homegrown D2C brand to now showing up on s...

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Nothing
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May 4, 2025

I wasn’t expecting to be this impressed 🫡 But the moment I saw the launch of the 𝐍𝐨𝐭𝐡𝐢𝐧𝐠 𝐂𝐌𝐅 𝐏𝐡𝐨𝐧𝐞 𝟐 𝐏𝐫𝐨, I paused. Not because ...

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Topmate
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May 1, 2025

You don’t have to figure it all out alone. Even the most hardworking job seeker needs real help sometimes, yes!! And nooooo!! Scrolling endlessly on...

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Angel
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Apr 10, 2025

Dinesh Thakkar: Redefining Investing for a New India! 🚀 Investing in India has evolved, and Dinesh Thakkar has been at the forefront of every transf...

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Honasa
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Apr 9, 2025

I’ll be honest, I wasn’t someone who took sunscreen seriously. In my head, sunscreen = vacation. Beach. Pool. Goa scenes. And more. But now? It’s p...

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Housr
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Apr 8, 2025

Feels Like Home. Functions Like a Dream. 🏡💼 I’ve been living with Housr for a while now, and honestly—it’s been one of the smartest lifestyle choic...

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Rebel
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Mar 24, 2025

When was the last time a brand made you go, “Wait, what?!” Behrouz Biryani just did that for me. They didn’t just drop an ad, but they created a who...

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Snacc
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Mar 24, 2025

It was 2 AM. And my cravings were out of control🙂 You know that feeling? When you’re lying in bed, scrolling mindlessly, and suddenly, BOOM. You N...

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Supametas
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Mar 22, 2025

I’ve personally tried this tool, and wow, it saved me hours of work! Instead of manually cleaning messy data from websites and PDFs, Supametas-AI pr...

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Coursera
MG

Mar 17, 2025

I believed that to stand up for myself, I had to be bold, loud, and firm. But I was wrong. One day, in a meeting, I watched someone handle a tough ...

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Google
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Mar 11, 2025

At 21, I walked into what I thought was my big break. Excited. Hopeful. Ready to give it my all. But within minutes, I knew. The questions were rob...

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Rebel
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Mar 8, 2025

Did I just get CROWNED?! 👑 After the week I’ve had, I really needed this!!!! You know those weeks where work feels like a never-ending cycle of dea...

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StockGro
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Mar 8, 2025

Women hear a lot of negativity—but what if it could be turned into strength? StockGro did exactly that! They took all the hateful, discouraging comm...

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Honasa
MG

Mar 6, 2025

Making sun protection fun instead of fear-driven? That’s how you win Gen Z. #TheFeelsSoLightShieldsSoRight campaign by Aqualogica™ nails it with hum...

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Mahindra
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Mar 6, 2025

I saw Mahindra Group’s latest campaign and decided to give it a try. Was able to get a smile on my mom’s face by creating this. And it hardly took any...

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Monetization Channels

Platforms where I monetize my content & reach
Services
Paid Community
Video Content
Tips
Digital Products
1:1 Session
Consulting
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Content Focus

Niche categories & topics I majorly focus on
Marketing & Advertising
Industry Insights & Trends
Behavioral Psychology & Decision Making
Workplace & Corporate Culture
Careers & Job Search
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Audience Types

Last Updated At: 02-06-2026
Demographics of my audience & community

Top Role

Founder
Software Engineer
Co-Founder
Chief Executive Officer
Marketing Manager

Top Locations

Greater Delhi Area
Greater Bengaluru Area
Mumbai Metropolitan Region
Greater Hyderabad Area
Noida

Top Seniority

Senior
Entry
Manager
Owner
Director

Frequently Asked Questions

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