Ojaswita Vij

Bumrah in ads: destroying batters 🥵 Bumrah off the field: just vibing in a comfy tee 😌 I saw Jasprit Bumrah in UNIQLO’s AIRism T-shirt and I was l...see more

This feels like one of those very practical AI use cases for businesses. Not flashy demos, but systems that quietly solve everyday problems like fail...see more

Have experience in marketing but want to upscale? Then this CMO Fellowship is for you. The Summer-Fall cohort is designed exclusively for senior mark...see more

Koi itna khoobsurat campaign kaise ho sakta hai? I have to talk about what PALMONAS did this Navratri. Seriously, their approach was just so smart...see more

Blissfully yours is the new healthy! I had such a great time recently. I, along with a fellow LinkedIn creator were invited to visit Blissfully Your...see more

When a “layoff” isn’t what you think it is! I have to talk about how brilliant Urvann's recent campaign was. They used the hashtag #UrvannLayoff, ...see more

Yes guys, I watched a scene from Ramayan Oh, I mean Ramayan 2.0 🙃 and honestly, my stomach is still aching has haskar 😂 So, in short, I found thi...see more

Bro risked his life for marketing.

Finance is finally fun! Seriously, remember those super boring finance lectures? Well, Fin One by Angel One just ended all that. They put on an incr...see more

Tired of complicated diets? Same. I used to think a high-protein lifestyle meant endless meal prep. But then I found the No Fry section in Swiggy H...see more

Freeeeeee Korean Hydra Facial! I got one and here’s how it happened! I saw a post by Mayank Arya, Co-Founder of YesMadam giving away Korean Hydra Fa...see more

Need a ride at the Garba ground? There is a doli waiting for you in the parking lot. That’s literally every Garba night for me. Legs hurt after Garba...see more

How people see “used cars” depends a lot on where they live. 🇺🇸 United States: The used car market here is massive, over 40 million vehicles change...see more

Paisa hi paisa hai! That was my exact reaction after opening this box from CashKaro.com today. When it comes to cashback, it's pretty simple. It’s mo...see more

Imagine this. You’re in Bengaluru. Your client is in California. You speak in your natural Indian accent. But in real time, they hear you in America...see more

We girls & makeup = inseparable, haina? Yaar, makeup karke aa rahi hoon…
We’ve all said this at least once, right? For me, makeup has never been j...see more

Yesterday, I was out with a friend and we were debating whether to splurge on coffee or just head home. Out of habit, I opened Swiggy Dineout withou...see more

Mumbai is not for beginners, hence proved. I’m not a native of the city, but one of my friends who lives here sent me a clip yesterday. She was on ...see more

Paytm’s UPI Lite just solved a tiny but annoying problem for me yesterday. I was buying a Diet Coke for ₹40, and the thought that crossed my mind was...see more

Some people sit and wait. Some people ask, What now? Founders Office people? They just start. One day you’re planning. Next day, you’re adding someon...see more

There are moments when advertising stops being about products and starts feeling like a shared experience. This week, Mumbai gave us one of those mom...see more

She started working at 20, built Mamaearth and never stopped chasing her dreams. Ghazal Alagh came on The Kapil Sharma Show and shared how women in h...see more

Okay so recently I was travelling to Gurgaon. HUDA City, the last station. The only way to survive during the metro ride? Earbuds, of course. Earbud...see more

Fashion always made us feel like the problem was us. Too short. Too long. Too tight. Too loose. But it was never us. It was fashion. That’s why thi...see more

What if you stepped into a house that truly understands you from the moment you walk in? That’s exactly what I experienced at the Panasonic India Sma...see more

Not every sunshine comes from the sky, sometimes it arrives in a helmet. I never thought safety gear could make me smile this much but it’s the littl...see more

“Pyaar andha hai, kundli nahi.” That one line says so much. It’s witty, it’s bold and it pokes fun at something we all secretly laugh about. In Ind...see more

Last month my friend told me she’d been sleeping like a baby. I asked her how. She made me try magnesium gummies by Be Bodywise. The name itself g...see more

Wait… was that a beauty event or a vibe check? Winston India x TIRA’s Stylecade didn’t look like your usual glam setup. Bowling lanes. Live demos. ...see more

Best feeling? Finding something you love for a price you can’t believe. Just got FLAT ₹100 off from super.money and I couldn’t skip it. Ordered in m...see more

The Overloaded Plate! Last month at a buffet, I piled everything onto my plate. Pasta, biryani, sushi, desserts. It looked exciting… but when I sta...see more

Some folks wait for tasks. Some wait for feedback. Founder’s Office folks? They don’t wait. One day you’re making decks. Next day you’re hiring a tea...see more

When a brand truly shows up for India, it listens, it observes and it amplifies real voices. TECNO Mobile India brand film does exactly that, captur...see more

Confidence is good. Confidence backed by knowledge is unbeatable. That’s Akadmand for you. A word where Akalmandi meets Attitude. Seeing Kaun Banega...see more

Friends: “Bro, BeastLife should start paying you for all the free promo you do.” Me: “Haha, I wish.” Beast Life: Sends a Rakhi in my order. Guess I’m...see more

Opened the newspaper this morning expecting the usual headlines, then heard Bangalore got a full-page ad for a Cat Sofa. Yes, a sofa made for cats an...see more

Double cleansing my face? Been doing it for years. Double cleansing my hair? Wait what? 
Same. Until Ravina Jain changed the game for me. Saw The Sk...see more

Finance isn’t boring. But the way we talk about it? Usually is. That’s why this CoinDCX print ad stood out to me. They didn’t go with numbers or jar...see more

This is what happens when marketing teams actually listen to youth culture. Hats off to whoever greenlit this at Instamart. Still thinking how they...see more

Spotted in Mumbai: a billboard sinking and taking BoAt down with it. While most brands held hands for Friendship Day, Prozone chose war. Because not...see more

He didn’t flinch.
Didn’t question.
Just held my bag like he’s always held me together. Outside stores, at weddings, on random street corners, Every t...see more

Shera bhai in Instamart’s video not a surprise, it’s a shock 🤣 Now I’m lowkey wondering if my own brother can ever pull off that level of swag. Bu...see more

Imagine going to the gym for a workout… and getting roasted for being single. Spotted these Shaadi.com posters online and honestly, this is one of th...see more

Been eating jam since I was a kid so obviously I had to try this one. Try karna toh banta tha. Most jams? Meetha zyada, fruit kam. Label padh ke hi r...see more

Instamart at this point is like “isse kuch bhi dikha do, dekh lega” 😭 because what is this? Can’t lie, it stings a little though, when a grocery del...see more

My mom didn’t want to go on vacation. Not because of the tickets. Not because of packing. Because of her plants. “We’ll be gone for 10 days. Who’...see more

Most brands don’t have a performance problem. They have a product feed problem. Your ads are running. Your audience is clicking. Your budget’s burnin...see more

Most brands talk about community. PALMONAS actually built one. 
Their “Community Capsules” aren’t just events, they’re heart-led experiences. 
Just re...see more

Yeh brand nahi, logon ka built-up hai! HYPHEN: Operator-led, Celebrity-anchored new age skincare brand is co-founded by Pep Brands(the team behind mC...see more

Jo dikh raha hai wahi mil raha hai warna ₹1 LAKH le jao! While others sell protein in shiny jars and big promises, AS-IT-IS Nutrition built a ₹300 Cr...see more

I almost got scammed while buying a used car! The car looked perfect and the price was too good. But something didn’t feel right. I got a Pre-Deliv...see more

Already working full-time but looking for better? 
Job hunting shouldn’t feel like another job. That’s where myjobb AI makes life easier for you. • ...see more

I didn’t expect this! Not just a car going up a mountain but a brand actually doing something gutsy. No fancy ads. No big words. Just action. This...see more

You won’t believe what I got from one of those “cashback” reward apps- A discount code. Well that’s the believable one, because all you get nowaday...see more

Four Marketing Lessons I Learnt from TrueBasics! As someone who used to get overwhelmed by supplement shopping, TrueBasics didn’t just win me over a...see more

This is such a feel-good moment for Indian investing. PowerUp Money has raised $7M. And I couldn’t be happier for the team and the mission they’re on...see more

I just built a dating app in 35 minutes. Not because I'm trying to compete with Tinder, but because I had this random idea and thought "why not?" You...see more

Seedha savings se stardom tak! From first campaigns to $20 million raised, Stable Money isn’t just growing, it’s shining. With Nandan Nilekani’s Fun...see more

Ever tried asking the stars for stock tips? We’ve all been there: Scrolling through YouTube gurus or downloading astrology apps, thinking the univers...see more

Not gonna lie but the stock market always felt out of reach! Gaurav(24, works in marketing) used to think the same. He wasn’t dumb, just confused. ...see more

How do you launch a phone that’s too cool? You don’t just drop specs. You let creators show what it feels like. That’s what Motorola did with the R...see more

I didn’t even realize some mutual funds I had active SIPs in, had been underperforming for months. I did what everyone does. I did some research, ask ...see more

Feedcoyote is proof that generosity pays. You don’t need to sell products or courses. Just show up, teach, share insights and the leaderboard will r...see more

How far can a LinkedIn post go? Let’s find out and maybe win! InstaAstro is trying something fun. Just post anything about them(a meme, review or e...see more

No mugs. No ties. No clichés. Instead, I asked myself what does my dad’s workspace feel like? We spend so much time curating our own spaces for calm...see more

Lately, marketing has started to look a little different and honestly, it’s a good change! It’s not just about ads, sponsors or pushing products any...see more

It all started on a flight from India to Dubai, when someone shouted about a red envelope they had just discovered. That’s when the chaos began. Soo...see more

Went out for a matcha and came back with skincare! Got this hydrating sunscreen from Chemist at Play while grabbing my boba at Got Tea. Yes, skinca...see more

I didn’t grow up with a skincare routine. At best, it was face wash before bed and maybe a moisturiser in winter. Sunscreen? That was something I tho...see more

I earned real cashback just for sharing my favorite outfit. 
Not points. Not vouchers. 
Actual money straight into my bank account. And guess what? Y...see more

Not Everything Viral is Harmless! We’re in an era where trends move faster than thought and the red envelope proves it. It didn’t promise discounts...see more

There’s no stopping those who show up boldly and keep doing the work. From creating content online to making it to the IPL screen, what a journey it ...see more

Remember when Hydra Facials were all the rage around 2018–2019? Every influencer and salon was talking about them. I was always curious but let’s be r...see more

I came across this campaign recently and really loved what it stood for. In the middle of Jaipur’s summer heat, The Derma Co. did something simple bu...see more

What will happen from this session? I replied, Maybe a village girl will be able to go to school again. What if your next Topmate session funded boo...see more

Job tabhi milegi jab resume solid hoga! Most students don’t lack talent, just the right push. Sometimes it’s a stronger resume, a clearer plan or som...see more

#Ad Just saw this bigbasket mango ad and couldn’t stop smiling. It reminded me of how I used to eat mangoes every summer as a kid. Every afternoon a...see more

Dreaming of a Career in AI/ML? Start Smarter, Not Harder! • Build a strong foundation with Python, Math, and ML basics • Focus on real-world project...see more

Build Your First AI Agent – No Coding Needed! Want to create something cool with AI but don’t know how to code? Join our “AI or Human” Masterclass an...see more

This serum changed my skincare game! I have a rule: If a skincare product doesn’t show visible results within a few weeks, I move on. Vialcio’s seru...see more

YesMadam, Naam Yaad Rakhna! Yesterday, YesMadam was trending on Twitter and for all the right reasons! They launched a 0% commission model for top ...see more

Weekend outing that ended with clarity literally! Sunday plans were simple: a mall outing with mumma, coffee, window shopping and mostly just a much...see more

Payday is here don’t let it disappear! Salary is in! But before you spend it all, let’s be smart- Save now, spend later. Now I get why my parents ...see more

Big moves, bigger dreams! Looking forward to seeing how Creativefuel takes it to the next level. Congratulations to the team! #ContentRevolution #B...see more

Ring the gong, light up the palace and receive your Eidi! At Inorbit Mall, Vashi, a grand Eid palace came to life, complete with two durbaans, glowi...see more

At Protean, we believe in the power of technology to uplift and empower individuals. Their solutions from Vidyasaarathi for scholarships to Open Comme...see more

I was wasting ₹1,500+ on skincare until I found this one serum! I used to buy multiple serums Vitamin C, Hyaluronic Acid, Niacinamide, Antioxidants ...see more

#ad iPhone users ab aapko darne ki zaroorat nahi kyunki Truecaller ka haath aapke saath hai! Good news for iOS users! Truecaller now works on iPho...see more

"Every bold step we take shapes our journey. Through Aukera's #MyChoiceMyVoice campaign, I’m reflecting on the power of choosing to lead rather than f...see more

Sharp. Unexpected. Real. Wakefit taking a jab on OTT- A battle I didn't see coming.

Design the Future: Learn UI/UX from the Best! Ever dreamed of creating digital experiences? Whether you're a student, a working professional or just ...see more

Hooked on this anthem! I came across StockGro’s Women's Day anthem in a post, and I haven’t been able to stop listening since! They took every hate...see more

What if your savings could earn 2x more than your bank account? And what if you got up to 5% cashback every time you saved? Sounds unreal? It’s not....see more

Aqualogica™’s #FeelsSoLightShieldsSoRight campaign just gets it. Turning SPF into a whole vibe? Genius. And Mr. Sun with a personality? That’s storyt...see more

We blink over 15,000 times a day. Our eyes work non-stop, shifting focus from screens to sunlight, battling blue light, glare and those exhausting lat...see more

Nayi soch, naya andaaz – DOT ke saath news ka maza hi kuch aur. Ab raho updated with DOT! Keeping up with the news feels like scrolling through a Bol...see more

Nothing beats the thrill of a bold comeback! And this one? It’s a game-changer. A small brand steps up, challenges the giants, and transforms the ...see more

Staze se raho fearless, beauty ho limitless! Staze Beauty just dropped a campaign that’s anything but calm - because why should beauty play by the ru...see more

#Ad I had such a fun time going through the newspaper today because of the bookmark ads by bigbasket. This innovation was purely based on delight. ...see more

Marketing 101: Make people WANT to apply. Sprite, you nailed it.

I never really thought about my retirement age - at least not in a concrete way. It always felt like something too far off to figure out. That change...see more

Apollo 24|7 hai toh phir aur kya chahiye! Get 5000+ essential medicines delivered from your nearest Apollo Pharmacy. #newad #instantmedicinedelive...see more

FD toh sabse boring investment hota hai, right? WRONG. As someone who’s always preferred exploring “exciting” investment options, I thought FDs were ...see more

#paidad "10 minute mein referral? Yeh career ka khel hai, koi masala movie ka twist nahi!" Blinkit 10 minute mein ₹100 ka samaan deliver karta hai, ...see more

#ad Lo aa gayi Lohri teh Makar Sankranti re karlo BigBasket se order re! From Pongal to Lohri to Makar Sankranti our diversity shines bright. Love...see more

Namaste ji, pehchanya? Aji mai kehya pehchanya Lenskart nu? "Zindagi ka asli mazza toh tab hai, jab aap khud ko apne andaaz mein dekhein." Sometimes...see more

"70 hours of sleep >>>> 70 hours of working" Everyone’s talking about the “hustle culture,” but Wakefit's asking the right questions. When was the la...see more

Upstox is redefining the way we think about finance! Their creativity in crafting a 'financial gym' concept is pure genius. The high protein equity w...see more

How Women Are Changing the Game in Financial Investments! For years, we’ve heard the same story that men are taking the lead in financial decisions....see more

How often do you see an older couple in a Christmas ad? 🎄⭐ Usually, marketing for festivals focuses on larger families or young people with purchasi...see more

During the interview, they said, "Your workload will be less." After joining, I ended up working 18 hours a day. Lesson learned: Always analyze,...see more

Delhi winter is my favourite time of the year 😌. My mornings are lazy and slow which is perfect if paired with a hot cup of coffee and freshly bake...see more

Bitcoin’s rise to $100K can’t be ignored no matter where you stand. While some call it a bubble, others see it as the future of money. Investing in...see more

What Happened to Bluelearn?  Shreyans Sancheti Tells His Story: - How do you build a popular startup while still in college?  - What happens when ...see more