Rohit Raj

Most people know the Merchant family because of Radhika. Fewer realise her elder sister, Anjali Merchant Majithia, is quietly shaping a ₹2,000+ crore pharma empire and building her own ventures on the side. As Viren and Shaila Merchant scale Encore Healthcare’s contract‑manufacturing business, Anjali isn’t just “on the cap table.” She sits on the board, works on strategy and growth, and represents the next generation that has studied abroad, worked across Publicis, Merck, Bayer, and then come back to put that global exposure to work in India’s pharma corridors. What makes her story interesting is the and, not the or: -> Board member at Encore Healthcare, helping steer a large B2B pharma brand. -> Co‑founder of Dryfix, a premium hair‑care and styling chain with a strong Bollywood and urban India presence. -> Linked to ventures like Myloon Metals, adding skin‑in‑the‑game entrepreneurship to a legacy platform. In a country where “heiress” stories often stop at inheritance, Anjali’s arc is different: use the family business as a base, then professionalise it, diversify it, and build new brands on top of it. That’s the real next‑gen playbook: don’t just preserve legacy compound it. ~Rohit Raj, at your service:)

Palki Sharma just quit Firstpost. After 3 years as Managing Editor, she’s launching her own media venture. Launched Vantage turned Firstpost into a global news powerhouse. YouTube views: 673% jump to 85M (April 2023 peak). 3M+ subscribers. Built editorial muscle from scratch. Stays till March for a smooth handover. Binoy Prabhakar (ex-Hindustan Times) → new Chief Content Officer. Rakesh Rai → News18. com Managing Editor. Why now? Back to entrepreneurship. Already funded. (Founded designer saree brand Reyva in 2016 - knows the game.) Her signal: Platforms are rented. Independent voices own the future. Vantage proved her formula: global news, Indian lens, no compromise. Most journalists climb ladders. Palki builds her own. From prime-time anchor to indie media boss this is how legends level up ~Rohit Raj, at your service:)

Aman Gupta just raised ₹100 crore. Not for boAt 2.0. For something nobody's seen from him yet. He built boAt from scratch into a ₹3,000 crore brand. Became one of India's most recognisable founder-faces. Then stepped back from the CEO role. Most founders coast after that. Aman started again. The new venture is called OFF/BEAT. Seed round. ₹100 crore. Led by Bessemer Venture Partners. Valuation - ₹450 crore. Before a single product launch. That's what 15 years of founder credibility looks like on a cap table. But here's what's actually interesting. He didn't raise for the cheque. His exact words: "I didn't raise capital for the cheque, but for what comes with it." Bessemer backed Shopify. Canva. LinkedIn. That's not a VC firm. That's a global distribution network. Aman knows something most Indian founders learn too late The right investor gives you more than money. They give you the room you couldn't get into before. So what is OFF/BEAT actually building? Honestly - nobody fully knows yet. Culture meets technology. AI meets brand identity. Targeting India's digitally native youth who don't just buy products They wear their choices like identity. Here's my read on this: boAt won by understanding one thing deeply Indian youth want to feel premium without paying imported prices. OFF/BEAT is betting on the next version of that insight: Indian youth want brands that understand their culture Not just their wallet. AI at scale. Culture at the core. If anyone can build that It's the guy who already did it once. Aman 1.0 built a ₹3,000 crore brand. Aman 2.0 is building the studio that funds the next hundred. The most dangerous founders aren't the ones starting out. They're the ones who've already won And chose to start again anyway. What do you think OFF/BEAT will actually build first? ~Rohit Raj, at your service:)